Renaissance
- Brand Strategy and Design
- Campaigns and Content
- Experience
Esmerelda Press Trip
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Esmerelda Press Trip
Renaissance Hotels invited media and influencers to experience the newly transformed Renaissance Esmeralda Resort & Spa in Indian Wells, California. Through a meticulous edit of the neighborhood, The Gathery created a highly curated itinerary that transformed traditional
spaces for atypical activity and leveraged native personalities peppered throughout the experience to connect design, travel, lifestyle, and culture, immersing attending guests in the brand’s unmistakable lifestyle proposition.
Renaissance Hotels invited media and influencers to experience the newly transformed Renaissance Esmeralda Resort & Spa in Indian Wells, California. Through a meticulous edit of the neighborhood, The Gathery created a highly curated itinerary that transformed traditional spaces for atypical activity and leveraged native personalities peppered throughout the experience to connect design, travel, lifestyle, and culture, immersing attending guests in the brand’s unmistakable lifestyle proposition.
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Figure 01
Day one started with a pit-stop at the birthplace of the beloved West Coast hamburger chain, In-N-Out.
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Figure 02
While no longer operational, a private tour of the 1950s hamburger joint delighted unsuspecting guests.
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Figure 03
Custom air fresheners styled the rearview mirror of our jeeps as attendees took to the desert.
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Figure 01
Day one started with a pit-stop at the birthplace of the beloved West Coast hamburger chain, In-N-Out.
Figure 02
While no longer operational, a private tour of the 1950s hamburger joint delighted unsuspecting guests.
Figure 03
Custom air fresheners styled the rearview mirror of our jeeps as attendees took to the desert.
Harlem Event
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Harlem Event
Renaissance Harlem opened its doors with the intent to become an integral part of the legacy of 125th Street and its current cultural fabric. As a result, The Gathery created a curated symposium, inviting local talent and
community leaders to the hotel with the singular purpose to learn from our neighbors helping uplift and celebrate Harlem’s tastemakers and social custodians.
Renaissance Harlem opened its doors with the intent to become an integral part of the legacy of 125th Street and its current cultural fabric. As a result, The Gathery created a curated symposium, inviting local talent and community leaders to the hotel with the singular purpose to learn from our neighbors helping uplift and celebrate Harlem’s tastemakers and social custodians.
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Figure 01
Transforming the ticket booth at the exterior of the property provided guests with an impactful first impression.
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Figure 02
The evening featured bespoke black-box stage design, Harlem-inspired cuisine, and a theatrical cocktail ritual designed to enhance and showcase the hotel property.
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Figure 03
Intimate lounge settings welcomed engaging conversations and lively discussions amongst the vanguardists of Harlem’s community.
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Figure 01
Transforming the ticket booth at the exterior of the property provided guests with an impactful first impression.
Figure 02
The evening featured bespoke black-box stage design, Harlem-inspired cuisine, and a theatrical cocktail ritual designed to enhance and showcase the hotel property.
Figure 03
Intimate lounge settings welcomed engaging conversations and lively discussions amongst the vanguardists of Harlem’s community.
